In his role as master distiller, Lance is the creative force behind St. George Spirits, known for his “penchant for gleefully shunning the spirits world's conventions” (Esquire) and respected for having “a passion for his craft only equaled by his explosive imagination” (The Bold Italic).
Lance came to St. George Spirits in 1996 after time spent as a U.S. Navy nuclear engineer and subsequently working as a brewer.. Motivated by the desire to make whiskey out of his favorite ales, Lance became interested in distillation. He approached St. George founder Jörg Rupf with a bottle of homemade whiskey as his resume and has been with the distillery ever since.
“One of those rare people who really consider distilling as an art form” (Malt Maniacs),
Lance is driven by a need to create beautiful spirits that beguile the palate and capture the imagination, and his “technical knowledge and finely honed sense of taste have helped earn St. George many accolades and a devoted following over the years” (Portfolio).
In the 25 years since joining St. George, Lance has been instrumental in expanding St. George’s portfolio and catalyzing its growth from a dedicated eau de vie distillery into one of the most prolific and innovative craft distilleries in the nation. Under Lance’s watch, St. George has launched many of the iconic spirits that the distillery is best known for today: St. George Single Malt Whiskey, St. George Absinthe Verte, St. George California Agricole Rum, the St. George gins (Botanivore Gin, Terroir Gin, and Dry Rye Gin), the St. George vodkas (All Purpose Vodka, California Citrus Vodka, and Green Chile Vodka), Baller Single Malt Whiskey, and Bruto Americano.
The James Beard Foundation has recognized Lance’s contributions to the spirits world with nominations five years running (2016, 2017, 2018, 2019, 2020) in the category of Outstanding Wine, Beer, or Spirits Producer.